Internships

Why PR is the best profession

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Public relations is absolutely the best career, in my humble opinion. PR is in everything. It is one of only a few professional positions that is found in nearly every industry and business. That is what makes the PR degree incredibly exciting; the opportunities are limitless and unbounded. Many public relations practitioners will tell you […]

PR Tools

Confessions of a First Time Event Planner

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The event planning industry is no easy feat. Though it is often overlooked or underestimated, the amount of work that truly goes into pulling off events with no disasters or explosions is remarkable. Through my experience in helping to plan the Dine Like A Professional event hosted by PRSSA at LSU, I have gained a […]

Internships

Crafting a Career Storybook

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“What is your greatest triumph?” “Tell me about a time you failed.” “Are you a team player?” All of these hypothetical interview questions require examples, or real life stories, as support. But for most 20-somethings, figuring out your greatest triumph is a bit daunting. We all have applicable successes and failures – it comes from […]

Executive Board Tells All

Q&A with President Tara Hebert

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What made you want this position? After a very involved three years, I cared deeply about PRSSA. I decided to step up in leadership because I wanted to make a positive impact on the future of an organization that gave me so much.   What is the most demanding part of the position? What has […]

Public Relations

The Importance of a Thank You Letter

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The first words a southern child learns are “thank you.” The South promotes the idea of hospitality and kindness, and maybe those southern mommas knew a thing or two about the importance of a thank you letter. In today’s busy world, we may forget the importance of a professional thank you letter. Thank you notes […]

PR Tools

Understanding and Applying Email Etiquette

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When I first heard the expression “email etiquette,” it seemed like common sense. I had accepted that text could not adequately convey tone; there would always be times when it would be misinterpreted, and there was nothing I could do to influence or change that. However, there are guidelines to consider when composing emails that […]

Executive Board Tells All

Safety first, meetings last

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Last week, our e-board gathered at 4:30 for our bimonthly meeting held right before PRSSA meetings. We were going on about business as usual, when the TVs in the Holliday Forum flashed a message on the screens: “Tornado Warning in East Baton Rouge Parish. Take shelter.” We knew we had been under a tornado watch, […]

Internships

What I Learned from My Summer Internship

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I received the incredible opportunity to intern for University Communications (UC) at the University of Southern Mississippi (USM) for five weeks this summer. I could not be more thankful to be able to work with such an insightful group of professionals. Most recently, the Southern Public Relations Federation awarded UC with several awards, including the […]

PR Tools

The Three Misconceptions of Business Casual

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If you’re an aspiring professional, college student or even a seasoned veteran of the business world, you’ve probably heard the term “business casual” before. This term is frequently used, and can even be disguised as phrases such as “casual Fridays” or “dress-down Friday.” Even though it is a frequently used term, there are still a […]