Why PR is the best profession

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Public relations is absolutely the best career, in my humble opinion. PR is in everything. It is one of only a few professional positions that is found in nearly every industry and business. That is what makes the PR degree incredibly exciting; the opportunities are limitless and unbounded. Many public relations practitioners will tell you […]

Confessions of a First Time Event Planner

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The event planning industry is no easy feat. Though it is often overlooked or underestimated, the amount of work that truly goes into pulling off events with no disasters or explosions is remarkable. Through my experience in helping to plan the Dine Like A Professional event hosted by PRSSA at LSU, I have gained a […]

Crafting a Career Storybook

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“What is your greatest triumph?” “Tell me about a time you failed.” “Are you a team player?” All of these hypothetical interview questions require examples, or real life stories, as support. But for most 20-somethings, figuring out your greatest triumph is a bit daunting. We all have applicable successes and failures – it comes from […]

Top 5 Interview Questions and How to Answer Them

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Interviewing can be a very daunting task. Many times you are walking into a completely new environment with brand new faces. You have less than an hour to truly express who you are and what you bring to the company. Use this quick guide below to help you ace the most common interview questions.   […]

Understanding and Applying Email Etiquette

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When I first heard the expression “email etiquette,” it seemed like common sense. I had accepted that text could not adequately convey tone; there would always be times when it would be misinterpreted, and there was nothing I could do to influence or change that. However, there are guidelines to consider when composing emails that […]

What I Learned from My Summer Internship

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I received the incredible opportunity to intern for University Communications (UC) at the University of Southern Mississippi (USM) for five weeks this summer. I could not be more thankful to be able to work with such an insightful group of professionals. Most recently, the Southern Public Relations Federation awarded UC with several awards, including the […]

The Three Misconceptions of Business Casual

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If you’re an aspiring professional, college student or even a seasoned veteran of the business world, you’ve probably heard the term “business casual” before. This term is frequently used, and can even be disguised as phrases such as “casual Fridays” or “dress-down Friday.” Even though it is a frequently used term, there are still a […]

How to maintain a balanced life

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Students are constantly swamped with schoolwork, internships, and trying to maintain a social life. At least one of these things often gets neglected throughout the semester for most students. Grasping the idea of a work-life balance can be hard, especially for public relations professionals as our work often comes home with us. Do you need […]

Guest Speaker Q&A with Brandi Boatner

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Brandi Boatner is the Digital Experience Manager for IBM’s Global Technology Services in New York City. Brandi is a New Orleans native born and raised in Metairie. She received a Bachelor of Arts in Public Relations from Loyola University of New Orleans and Masters of Arts in Communication from Hawaii Pacific University. Brandi is a […]

Taking the Pain out of Group Projects …and how they will help you in the workplace

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Group project: two of the most dreaded words in college history. Professors love them. Students suffer through uneven workloads, members who ignore emails and having to redo others’ subpar work. Here are three tips to help your group projects go more smoothly and three ways the skills you learn can apply to your future career. […]